You might have gone on a summer vacation already or are hoping for fall weather, but beach chic fashion is here to stay — all year round! At Coco & Capri, we believe you can bring those sunny, laid-back vibes into your wardrobe all year long. Whether you’re lounging by the ocean, jetting off to a tropical destination, or simply want to channel that carefree spirit in your everyday style, beach chic fashion is the perfect way to keep the warmth and fun going no matter the season.
The best part? You don’t have to break the bank to look fabulous. Coco & Capri offers affordable women's clothing and accessories that make it easy to stay on-trend and feel like your wild and free self.
Here are the top 10 beach chic trends of 2024
1. Retro Jumpsuits
The '70s are back, and they’re bringing some serious style with them! This year, it’s all about channeling that retro vibe with bold prints, flared legs, and effortless silhouettes. This women's retro jumpsuit is the perfect example, combining a groovy geometric pattern with a flattering fit that makes it a standout piece for any occasion. Whether dancing the night away or strolling along the boardwalk, this jumpsuit has you covered with a touch of vintage flair.
2. Bold Prints & Patterns
Say goodbye to the basics and hello to bold! This year, we love loud prints, vibrant patterns, and a mix-and-match vibe about self-expression. From tropical florals to boho paisley, bold is beautiful. This colorful, bold print maxi dress is a must-have for those sunset beach strolls or late-night luau parties.
3. Crochet & Knitwear
There’s something so effortlessly cool about crochet and knitwear, especially when the sun’s out and the beach is calling. These textures bring a touch of boho chic to your beach look, making them a staple for 2024. This square neck short crochet dress is your go-to for throwing over a swimsuit or feeling comfy-chic at dinner.
4. Tie-Dye Tops
Tie-dye is making a major comeback in 2024, bringing a playful and nostalgic touch to beach chic fashion. This trend is all about vibrant colors and unique patterns that instantly elevate any casual outfit. This women's tie-dye t-shirt is a perfect example of how tie-dye can be both fun and fashionable. Pair it with your favorite shorts or layer it under a denim jacket for a look that’s effortlessly cool and totally on-trend. Whether you're hitting the beach or just hanging out, this tee is your go-to for a splash of color and style.
5. Tennis Dresses for Pickleball
Don’t know what to wear for pickleball? Tennis dresses will help you stay cool and look fabulous whether you’re playing a match or running errands. This mini tennis dress is a top pick, offering built-in shorts and a sleek design that moves with you. This dress combines functionality with fashion, making it a versatile piece for your active wardrobe.
6. Women’s Two-Piece Sets
Coordinated two-piece sets are taking over 2024, offering a stylish and effortless way to look put together. These matching sets are perfect for beach days, brunch, or even a night out. This women's two-piece top and skirt set is one of our favorites, featuring a flowy top and breezy wide-leg pants that are as comfortable as they are chic. Whether lounging poolside or exploring a seaside town, this set keeps you looking cool and collected.
7. Effortless Jumpsuits & Rompers
Jumpsuits and rompers are one-and-done outfits perfect for days when you want to look put-together with minimal effort. This year, think breezy fabrics, fun prints, and denim that screams summer fun. This women's jumpsuit will give you Britney vibes while being perfect for brunch by the beach or an evening out under the stars.
8. Platform Sandals
Platform sandals are one of the hottest trends in 2024, adding height and style to any beach chic outfit. These shoes are perfect for giving your look a little lift while keeping things comfortable and casual. This pair of women's platform sandals is a must-have for this trend, featuring a sleek design that pairs effortlessly with everything from sundresses and rompers to shorts and jeans.
9. Women’s Trucker Hats
Trucker hats are making a splash in 2024 as the perfect accessory for adding a laid-back, beachy vibe to your look. These hats are all about blending style with sun protection, making them a must-have for any beach or city babe. This trendy women's trucker hat features a fun, ocean-inspired design perfect for hitting the waves or soaking up the sun.
10. Tassels & Fringe
Tassels and fringe add a playful touch to your beach look. Whether on a bag, a cover-up, or even your swimsuit, these fun details bring a bit of movement and flair to your outfit. This pair of women's fringe trim shorts are perfect for a beach day, dressed up on a night out, or as your favorite new everyday pair.
How to Style a Beach Chic Look
Now that you’re in the know about 2024’s top beach chic trends, it’s time to talk about how to incorporate these styles into your everyday wardrobe. Beach chic is all about embracing a relaxed, effortless vibe while still looking put-together and on-trend.
Here’s how to make these trends work for you, no matter where you are:
- Mix & match: Don’t be afraid to mix different patterns and textures. Pair bold prints with neutral pieces to let the patterns pop, or layer crochet and knitwear for a boho-chic look. The key is to balance the statement pieces with simpler items to keep your outfit harmonious.
- Accessorize wisely: Accessories can make or break your look, so choose them carefully. A wide-brim hat or a pair of statement sunglasses can instantly elevate a casual outfit, while a fun trucker hat adds a playful touch. Keep it beachy with natural materials and vibrant colors to stay true to the theme.
- Comfort is key: Beach chic fashion is all about feeling as good as you look. Opt for flowy fabrics, breathable materials, and easy-to-wear pieces that move with you. Choose items that let you enjoy your day in comfort and style, whether it's a jumpsuit or a two-piece set.
- Embrace the nostalgia: With trends like tie-dye and '70s-inspired jumpsuits making a comeback, now is the perfect time to play with retro styles. Combine vintage-inspired pieces with modern accessories to create a timeless and trendy look.
- Stay versatile: Choose pieces that can transition from the beach to the street. A tennis dress, for example, can be styled for a game of pickleball and then dressed up with a light jacket for a casual dinner out. The more versatile your pieces, the more use you’ll get out of them.
Remember, beach chic is all about expressing your individuality while keeping things easy and breezy. Whether you’re headed to the beach or just want to bring those sun-soaked vibes into your daily life, these trends are your go-to for effortless, stylish looks all year long.
Shop the latest women’s fashion trends
At Coco & Capri, we’re all about helping you feel wild and free, whether you’re at the beach or just channeling those summer vibes. Check out our full collection here and get ready to make 2024 your most stylish year yet. See you on the sand! xoxo
